Lately, more and more people are turning to YouTube to get in optimal shape and try out new activities. Whether someone is looking to squeeze in a quick, but highly-effective workout, can’t afford a gym membership, or doesn’t feel comfortable enough with their self-image – working out with a fitness YouTube channel is becoming a more desirable option. Let’s face it, not all of us can afford to spin for thirty dollars a class, and not all of us feel confident enough to work out in a room full of physically fit people. And that’s okay.
So if you’re in the market for a new goal that challenges you physically and mentally, while inspiring others in the process, why not hop on YouTube and create a channel that pushes your audience to burn fat, sculpt muscle and increase their energy – all from the comfort of their own home.
Create Home Workout Routines on YouTube in Just 4 Steps!
Step 1: Build Your Account
In order for you to start building a following and posting videos you must first create a YouTube channel. Follow these quick and easy steps and you can start watching, subscribing and making your own videos in no time:
- Sign into YouTube
- Create your personal account (make sure you create a username that will resonate and excite your audience)
- Review the details and click OK to successfully create your channel
If you would like additional help, tips or tricks for setting up and maintaining your account, subscribe to YouTube’s help videos.
Best Practices for Filming
Make sure you choose the right:
- Lighting
- Background
- Camera (preferably something high-quality to provide that professional aesthetic)
Step 2: Set a Goal for Your Fitness Campaign
Creating a YouTube channel has been proven to be an efficient and effective tactic for building an audience and your own personal business. However, when you don’t have a strategy behind your channel, you’re likely not going to get the attention that you set out for. If you’re launching a series of videos, start by posting a few times a week (not on consecutive days) and syncing your posts with your other social networks, like Twitter or Facebook.
This is a great way to utilize hashtags and attract a new audience that may not already exist on YouTube but would be interested in what you have to offer.
Step 3: Embrace Variety in Your Workouts
According to YouTube, “more than 1 billion unique visitors visit YouTube each month.” and “Over 6 billion hours of video are watched each month on YouTube.” So why not use those statistics to your advantage? Start by posting what you’re most passionate about – for example, HIIT – and then use the variety of your audience to post videos about other popular workouts: strength-training, effective stretches for increased performance or workouts you can perform in under an hour.
Check out a couple of these fitness YouTube channels for inspiration:
Step 4: Spread the Word
We already touched on syncing your fitness channel with your other social networks, but be sure to share your news with your friends, family and your clients. Word of mouth is one of the best ways to market your channel, so the more people who are aware and subscribe to your channel, the better.
