About AFPA
Our mission is to help students graduate with the most comprehensive, qualified education and to ensure that our graduates are prepared with the knowledge and skill set that sets them on a path to personal and professional success at an affordable price.
Legacy and History of AFPA
AFPA, American Fitness Professionals and Associates, began in 1994 as an organization that would inspire and grow a network of fitness and health professionals with the highest quality skill sets and expertise, enabling them to transform the lives of millions through progressive nutrition, coaching, and training concepts.
The Leading Health and Nutrition Education Organization
Our vision is to provide high-quality, scientifically-backed, and readily accessible education opportunities to fitness, nutrition, and health professionals, as well as to enthusiasts looking to start a new career.
We have certified over 130,000 graduates across 140+ countries who are working to make a positive impact on local and global health outcomes.
Proud to Be Recognized as the Best in Health Coaching and Nutrition
“Best Holistic Approach”
Certified Master Health and Wellness Coach Program
“Most Affordable”
Holistic Nutritionist Certification
Our Values
Commitment
We are committed to continuous program development to help increase our student satisfaction and competitive advantage while enhancing the value of our curriculum on a global scale.
Contribution
Recognized as an industry leader that continuously updates course curriculums to meet the changing demands of fitness professionals.
Expertise
We offer over 50 certification and continuing education programs, from holistic wellness to personal coaching skills.
Impact
Our dedication to high standard and progressive training programs are necessary for long-term success in the fitness profession.
Excellence
Devoted to enhancing the professional development of fitness, health and nutrition students to create worldwide opportunities through distance education.
Excitement
Our passionate organization looks forward to providing you with the education you seek and deserve.
“Wellness is now a $3.72 trillion industry – with double-digit annual growth – making it one of the world’s fastest-growing, most resilient markets. The growth trajectory of the wellness industry appears unstoppable.”
The Global Wellness Institute
Meet the AFPA Leadership Team
Everyone at AFPA is dedicated, motivated, and qualified to answer any questions that may arise during your journey toward becoming a health, fitness, or nutrition professional. Our team is the perfect resource to steer you on the right career path upon certification. We have made it a life mission to help others make the right lifestyle choices for a healthier, longer life.
Diane Vives, M.S.
Senior Director, Health & Wellness Professional Education
Shana Walsh, PhD, NBC-HWC, MCHES
Education & Curriculum Director
Melissa Lopez
Marketing Manager
Kellie Lunday, MS, RD, LD
Nutrition Content Lead
Elizabeth Willett, M.A.
Education Specialist
Tom Page
Business Operations Associate
AFPA Curriculum Origins and Industry-Leading Expertise
We understand how fast-paced the health and wellness field can be. That’s why we prioritize continual updates in each and every one of our programs. With leading professionals in almost every subset of health, fitness, and nutrition, our education material is consistently up-to-date with the most recent scientific research in each respective field.