How to Use Push & Pull Marketing to Grow Your Health & Wellness Business
Are you having a hard time attracting clients or filling up your fitness classes?
20 Brain Health Boosting Plant-Based Foods and Where to Find Them
As a professional in the health, fitness, and nutrition industry, your role is to help your clients make decisions that will allow them to thrive.
The Science of Sleep for Personal Trainers and Wellness Professionals
It’s no secret that we live in a pretty stressful world. Electronics that emit blue light demand our attention professionally and personally, and human beings are spending less time exposed to natural sunlight.
Stay Connected
Get immediate access to AFPA’s most recent health and wellness insights, exclusive offers and groundbreaking tips to help you become the trusted health, fitness or nutrition professional.
5 Surprising Health Benefits of Resveratrol
Whether you know it for its reported ability to build muscle, alleviate symptoms of anxiety and depression, or fight free radicals, there’s no denying resveratrol is booming in popularity.
10 Tips from Marketing Pros to Get More Online Reviews for Your Business
Did you know that 91 percent of young consumers say they trust online reviews? Did you know that the same is true for 79 percent of consumers aged 35–54 and 61 percent of consumers over the age of 55?
The Health Benefits of Lycopene & How to Incorporate it Into Your Client’s Diet
Most of us already know or have heard of antioxidants and the role they play in reducing oxidative stress in the body. They do this by improving the efficiency with which the body neutralizes reactive oxygen species or, as they are commonly referred to, free radicals.
How to Start an Email Newsletter That Your Clients Look Forward to Reading
Experts estimate that by the year 2023, over 333 billion emails will be sent every day.
How to Help Your Clients Choose a Plant-Based Protein Supplement
In the sports nutrition market, the biggest heavyweight contender has to be protein powder. In fact, protein powders make up nearly 70 percent of the industry’s $16 billion market.
9 Nutrients to Support Thyroid Health
The thyroid is a butterfly-shaped gland located behind the Adam’s apple. This small gland serves as the body’s thermostat because it’s always regulating temperature, hunger, and energy levels. When someone has a thyroid problem, you can understand how this may lead to specific issues. The National Women’s Health Information Center estimates nearly 20 million Americans […]
The Complete Guide to Naming Your Health and Fitness Business
Naming your business is a big decision. Your services and expertise are critical to the success of your business, but so is the brand you build around them — and it all starts with a name. You want your business name to resonate with your audience and stand out from the competition. Most successful accredited […]